About Me

Twenty-five years in strategy, innovation and business design, with leadership roles at Accenture and ?What If! Innovation, working with PepsiCo, Sony and Harrods across the US, Europe and Asia.

Then I moved toward owner-run businesses, where it's easier to see what's real. When there's a name on the door, every belief shows up in the structure.

Most advice shrinks corporate frameworks down for small businesses. I work the other way round, bringing what owner-run businesses never lost back to organisations that have grown past it.

I don't bring the same answer to every situation. I ask direct questions, connect what people are seeing from different angles and help turn it into a decision they can act on. And I think this work should have some joy in it.

Connect on LinkedIn →